Interview Questions for a Ted Baker Retail Interview UK

10 Interview Questions for Ted Baker Retail Interviews

    • Can you tell me a little bit about yourself, your skills and retail experience?
    • What do you know and like about the Ted Baler Brand?
    • Why have you chosen Ted Baker over other retail companies?

  • How would a Ted Baker member of staff utilise their customer service skills
  • How would you deal with an angry customer who was unhappy about a recently purchased garment?
  • Give me an example when you have gone above and beyond the call of duty to help a customer?
  • What do you know about the Ted Baker products and how would you use this knowledge to sell to customers?
  • What would you do if you seen a co-worker being rude to a Ted Baker customer?

  • If you suspected a colleague of stealing what would you do?  
  • If it was near closing time and a customer had a large amount of goods they wanted to buy, what would you do?
  • Do you have any questions for me?

What You Need To Know About Building a Career as an Electrician or As a Carpenter

Two important careers you can build in the construction industry are either as an electrician or as a carpenter. Below are some of the useful things that you should generally know about starting or building a career in these two professions.

 Career as an Electrician

What the job entails

Most electricians choose to specialize between construction and maintenance jobs but at the end of the day, both skill sets will be useful to an electrician in general. Dealing with high voltage wiring as well as installing and maintaining data, voice and video wiring is also a part of this ever-evolving career.

A large percentage of electricians is self-employed and works in residential, industrial and commercial sites. Electricians like most other crucial service jobs, have to work full time, after normal work hours and even over the weekend.

While at the job, electricians don’t shy away from getting into little dirty spaces that are uncomfortable in order to get the job done and for this reason they are susceptible to minor injuries such as shocks, and scalding.

This is the reason why it is important to take up a course that will instruct you on what you need to know.

There are several electrician courses in London that you could take to help you avoid any injury or harm.

Educational and training background

In order to be a skilled electrician, most people usually go through some sort of apprenticeship course on top of having some formal educational background.

A good apprenticeship course requires a specific number of classroom and on the job hours in order to get accreditation to work in most well-paying electrician jobs. Such a course can take as long as four years to complete.

Career as a Carpenter

What the job entails

Despite what most people think, a career as a carpenter doesn’t only involve knowing how to work with wood.

You also need knowledge on working with other materials such as fiberglass, plastic and drywall. Being precisely able to follow specifications and blueprints is what distinguishes the good carpenters from the ordinary ones because of the quality of work that they are able to produce.

A carpenter should be able to assemble, build and repair structures and fixtures using the different materials mentioned above but especially with wood.

Most carpenters find their careers in the construction industry where the jobs are full time and often require adherence to strict deadlines. There are many other carpenters who also find a career as self-employed craftsmen.

Being a carpenter can be a physically demanding job because you will need to be on your feet or on your knees throughout most of the day, and you will also need to lift heavy materials.

Educational and training background

There are several ways to get into a career as a carpenter and most of them will involve some on the job apprenticeship and academic or classroom time.

The options mainly include taking an apprenticeship course, a graduate course or a contractor’s on the job training.

Author Bio:

Susan S. Martinez has been a career counselor for the last 15 years. She recommends electrician courses in London and other practical skills to everyone she meets who wants to build confidence and skills that they can earn some money from. Visit her blog for more information.

Interview Questions for a Warehouse Position Interview at Screwfix

Screwfix belongs to the Kingfisher group and markets themselves as a ‘convenient, straightforward and affordably-priced’ DIY store.

Interveiw questions for a Screwfix warehouse position are in the main situation interview questions.  The interview will last between 30-45 minutes where interveiwers will do their best to make applicants to be relaxed – there are no tricky questions, in the main Screwfix are trying to learn about a candidates experience to see if they meet the job criteria.

10 Interview Questions for a Warehouse Interview at Screwfix

Below is an example list of commonly asked Screwfix warehouse interview questions and an explanation of how to approach each question.

Can you tell me a little bit about yourself, your warehouse experience and your key skills?

  • At the interview answer start, talk about any warehouse, production and construction-related job experience, highlighting key skills and experiences.
  • Screwfix value the following skills; teamwork, communication, H&S awareness, accuracy checking, ITC skills and self-motivation.
  • At a personal level talking about personal DIY tasks and work ethic answers work well here.
  • The ideal structure, to answer this question is; Experience, an example of using skills within a workplace and end with something personal.

What do you know about Screwfix and our values?

  • First and foremost read Screwfixes ‘about us’ page and reference your research within the answer; Screwfix offers over 11,000 products available for pick up from 704 stores nationwide.
  • When talking about company values reference how you yourself have similar values – this highlights how you would work well within the company culture.

Why is health and safety important in a warehouse environment?

  • The short answer as it reduces injuries and a reduced number of staff absences due to injuries ensure that day-to-day tasks can be completed increasing production.
  • When answering the H&S question, state how you are aware of H&S regulations and that you always follow H&S policies.
  • More importantly, give a real-life example of following &H&S in a previous role. Explain and potential H&S incident and what steps you took to ensure the safety of you and your team.

Teamwork is highly important in a warehouse, how would you add value to the Screwfix team?

  • There is always ‘teamwork’ questions in all warehouse job interviews.
  • Examples work best here. During the example state, the objective and barrier the team were facing. Go on to explain what steps you and the team took and the outcome from the work of the team.
  • End the interview answer by making it clear that teamwork is an important part of your role.

If you didn’t have a license would you use the FLT to load goods if you were on a tight time limit?

  • The short answer is ‘No!’
  • Employers, hiring warehouse staff, need to ensure that any new employee will follow all H&S regulations. Warehouses, these days, are filled with various machinery and equipment. For each of these staff needs to be trained before they use it.
  • State clearly that you would never use any equipment unless trained and given permission to operate it.
  • If you wanted to embed an example interview answer, you could tell about a time when you were asked, by a colleague, to operate the equipment, explaining how you responded to the request.

What is the maximum weight you can pick up by hand?

  • The weight question is referencing ‘manual handling’ not parcels lifted by an FLT as an example.
  • The weight details can be found here: manual handling lift weights
  • All warehouse managers know the maximum lift weights, what they want to hear is your approach when moving goods around the warehouse
  • Explain how you check the load size, test the weight before committing to lifting any goods and how you first review the walkway from pick-up to destination.

How do you ensure you know where all the goods are in the warehouse?

  • As part of a warehouse position, employees need to be able to recall goods quickly to ensure a quick turnaround between orders and dispatch.
  • Explain the system you prefer to remembering the location of materials. This could be as simple as spending additional time at the start of a new job memorising the warehouse layout or using memory techniques such as the ‘pegging’ system.

What would you do if you had a spillage?

  • Spillages are common incidents in a warehouse. This question is mainly asked in production warehouse interviews but also asked by employers who move a lot of goods, including high volumes of small items such as screws, as they can be disruptive if spilled.
  • Explain how your focus is health and safety – and by sealing the area off reduces the likelihood of a slip or fall. Next discuss how you clean up the spillage and inform the warehouse manager and, finally, explain how you would find a replacement to fulfill the order.
  • Screwfix will have their own process for dealing with a spillage, what they are looking for here if that the applicant is aware of H&S, communication and fulfilling the order request.

If you saw a colleague steal some Screwfix goods what would you do?

  • Questions discussing potential thefts are not asked in all interviews, only when there are issues with security in a particular warehouse.
  • For some, this question or the reality of this situation can feel awkward. The best approach for this interview question to reference policy and procedures. Organisations require theft to be reported. If a high number of employees were stealing, the collective cost of the theft could lead to job losses due to a reduction in company profit.
  • Be confident and clear when answering this question.

Why are delivery notes so important?

  • Delivery notes, at a basic level, are designed for accuracy.
  • Give an example of completing a large order where goods were being dispatched to various locations, and how you were required to check accuracy via checking the delivery notes.
  • Delivery notes also pass on responsibility. Once a logistics company signs off the delivery notes they are now responsible for the goods.

How would you handle an angry delivery driver who was trying to rush you?

  • Working with external delivery companies, frustration can be created through the values of each organisation. As an example, the warehouse team may focus on accuracy which creates delays, whereas the driver, who has to think about time, desires a quick turnaround.
  • As accuracy is key for a warehouse staff member, you can’t let the pressure of a driver divert you from your key objective.
  • Using an example answers this question in a way that helps you highlight your temperament. Give an example of a ‘pushy’ driver and make reference to how you kept calm and professional and completed the job to the requirements of the warehouse company.

What is more important getting the job done quickly or quality?

  • The quick vs quality interview question is very similar to the above ‘pushy’ driver interveiw question.
  • The same approach, using an example, can be utilised here. An example could be an external driver or even a team member who wanted to leave early.
  • Again, focus the answer on your behavior – how you focus on quality, accuracy while following the company procedures

What would you do if the newly delivered stock was damaged?

  • As mentioned earlier, the delivery note is a pass-over of responsibility. Once signed for the damaged stock becomes the responsibility of the warehouse.
  • Employers ask this question to help understand if candidates understand the process of receiving goods.
  • Explain how for each goods-in delivery that you check the number of actual goods against the delivery note. nd how you inspect for damage – and if damaged how you either refuse the goods or make a note on the delivery paperwork.
  • Also, discuss how any errors/damages are reported to the warehouse manager.

Do you have any questions for me?

  • What is an average day in terms of workload/tasks?
  • How large is the warehouse team?
  • Do you use any technology/equipment within the warehouse?
  • What training is available to new staff members?
  • Are there many promotional opportunities?

The Practical Experience You Should Expect to Gain as Intern in a Hosting Company

The Experience An Intern Should Receive in a Hosting Company

If you are a computer science or computer engineering student, a web hosting company is one of the places to do your internship. Internship is about getting practical experience that will prepare you for the work place.   Before you start your internship, you should at least have a basic understanding of the web as well as how it runs. You should for instance have technical level knowledge of:

  • What a website is and how it operates
  • Different types of websites
  • Where a website ‘exists’
  • What is a hosting company and why is it so important

Have an open mind as an intern

Though you might know a lot about how hosting services work, you need to go into your work place with an open mind, because every company is different. One company will be drastically different from another in terms of:

  • Choice of hosting software
  • Hosting Hardware specifications
  • Types of hosting services provided
  • Service delivery methodology
  • Customer interaction processes
  • Sales and marketing processes

Companies also have different policies of what an intern can and cannot do. This will greatly affect your learning process. However, a frank discussion with your internship supervisor should get you exposed to most of the company’s operations, which include the following:

Technical work (in the field or in office)

Different hosting providers offer different hosting services. The most popular service offered by the company is determined by customer demand and demand is dependent on the amount of effort the company invests in marketing its services.   You will learn how to host different customer accounts on some or all of the following services:

Shared hosting: This is the most commonly preferred service by individuals and small business owners for the simple fact that it’s inexpensive.

Dedicated hosting: A customer who pays for a dedicated hosting service will have control of an entire server. This option is expensive and is usually preferred by large companies who not only want privacy and, but also quality performance.

VPS hosting: This is a form of dedicated hosting, only that the servers are virtual and not physical. Though the physical servers that host these ‘virtual machines’ are shared, customer gets more bandwidth and space than with shared hosting.

Cloud hosting: you will finally get to understand how the world of cloud hosting works in reality.

Customer support

An important service that keeps a hosting provider in business is customer support. If the hosting service has a 24/7 customer support line, you will be required to spend some time answering customer calls and responding to their queries and resolving their problems.   You will learn how to interact with the different systems and software that the customer service department uses to deliver great service.

Sales and marketing

Even though your interest is in the more technical aspect of the company, you should spend some time with the sales and marketing team to understand how it generates demand for the company’s products.   You will also learn how the sales team:

  • Explain to customers the differences between each hosting service
  • Helps customers decide the hosting plan that is right for them

The amount of exposure you will get during your internship will help you on your first job after graduation. You can check reviews of hosting companies to see which ones have a great internship program.

Author Bio:

Jayson Bryune is a freelance content writer. He has written many articles on different categories like Technology, health, travel, career, education, jobs, interview etc. He has experienced firsthand the need for a good hosting service and advises others to read reviews on Inexpensive Web Hosting before deciding on a hosting service.

A Manchester Career Advisor Shares The 3 Ss For a Successful Career Choice

I have met hundreds of career professionals in their late 20’s looking for a career change because they choose the wrong career/university course.

Choosing the right profession is key to a work-life balance. The ideal position creates motivation, decreases workplace stress and increase your chances of promotion, higher salary and career happiness.

But how do you choose the best matched job role? Today a Manchester Career Advisor will share the secret of career options using the 3 S’s for a successful career choice

The First S – Strengths

The best career choice is role that naturally utilizes your natural strengths.

First write a list of all your strengths, skills and qualities. Reread past employer appraisals and add to your list the strengths your previous employer said you had. Ask friends and family members what they believe is your natural talent.

Think about the duties you enjoy doing, the task that you find a breeze to complete and the skills that you have now, that you had as a child.

Circle the strengths that you, previous employers and family members all stated

The Second S – Your Story

Next, think about you and who you want to be. Imagine writing a character from the story of your future.

This character is you at your best. When you think about you at your best, what is important to this you? What does this you value? What do they believe in? How do they act? Who do they associative with? What are their aspirations and goals?

What is important to this version of you?

The Third S – Simple Irritations

Do you find that little things annoy you? Some of these irritations annoy you but not others. This is because we all have our own personality type, stress inducers and motivational traits.

Think about how you work best and what styles of work increase stress. Do you work better alone or within a team? Do you preference following procedures or having creativity? Are you interested more in people or systems?

Do you work more productively starting and finishing one task or do you enjoy the challenge of multitasking? Are you an organised individual who works with dairies, to-do list and in a neat and tidy environment or can you work in a mess, with information scribbled on post-it notes stuck under a book?

List what approaches to work motivates you and which working styles stress you?

Putting the 3 S’s Together

With a list of your key strengths, your story (your values and beliefs) and your motivational and stress indicators.

You can now match these to career ideas. If, as an example, creatively, innovation and design was a current theme you know a career in the art and design sector would suit you best.

Once you have spotted your common theme Google “theme Careers” IE “Art and Design Careers” Google will collate Art and Design job profile and job descriptions for you to examine. Read the various related roles and circle any duties that you would enjoy doing on a day to day basis.

The job description with the most circled duties will be a suitable role for you

5 Characteristics That Will Make You A Great Recruiter

Are you worried every time you are making a recruitment call? Do the candidates keep snubbing you? Does the hiring manager get tired of the countless resumes received from you? Now is the time to change all that.

Here I will give some useful tips of the profession that will help you be a sought-after recruiter and be an expert in the field.

According to Wikipedia, recruitment is the overall process of attracting, selecting and appointing suitable candidates for a certain job profile. Recruiters according to their functioning can be either in-house, independent or associated with some recruiting agency. Recruiters are usually involved with the whole process of recruitment.

Recruitment process is not just about calling a person to find out the availability for a required profile. There are lot of things that have to be considered before making out a call to the right candidate.

If you do not do your research before contacting a candidate, then you may end up wasting a lot of precious time and the position may not be filled up in time, which will decrease the productivity of the team.

What it takes to be a great recruiter? This is a question that comes to every person in the profession when there are so many limitations in the area of their expertise. If you look at the traits of successful recruiters from different industries, you will find they all have the same skills and characteristics when it comes to recruitment. Here I will discuss five of the important characteristics that can help you to be a great recruiter:

Excellent Networking Skills

1

Time and again you should realise that since you are in the ‘people business’ you should know how to build up good relationships with people. Try to build quality relationships based upon quid pro quo; professional give and take activities help in the long run to build a solid network of professionals. If you help the candidates or the hiring manager to get the perfect match, it will provide the recruiter with loyalty and commitment.

Great Influencing Ability

2

Whether it is face-to-face, telephonic or via email, all successful recruiters have amazing influencing skills. You will find that their personality has a charismatic touch, through which they achieve to make the candidates to think about the interview offer.

Good communication skills are of the utmost importance if you want to succeed as a recruiter. You cannot care to make one wrong move while having a conversation with the potential candidate.

Embrace Technology

3

It is understood that recruiters are not necessarily technology nerds but a good understanding and the acceptance of technology is needed to become successful when it comes to hiring people who are advanced in that field. As online assessment and interviews are needed for outstation candidates, it is also important for recruiters to adapt to their capabilities regarding the use of technology.

Honesty and Confidence Goes Hand in Hand

4

What every candidate wants from recruiters is that they be transparent about the job profile they are hiring for. Any dishonesty on your part and they will vanish at the first hint. It is important to maintain the relationship which will offer you a good network of professionals in the future. And with honesty, comes confidence; if you are confident enough that it is the right job profile for the confident you should be able to describe it flawlessly.

Good Listeners

5

To be honest, all candidates want their requirements to be fulfilled before accepting any job interview, so you have to be good listeners as well. If you do not get what the person is looking for from the position you will ultimately make the wrong person turn up for the interview, which will issue deep misunderstanding and eventually lose the trust of both the recruiter and the candidate.

If you have got the above characteristics rightly, your recruiting career will be a lot easier than you expect, and catapult you in the right and successful direction.

Author Bio

Hasib

Hasib is a foodie and an avid reader with the same voracious appetite. He is interested in the current trends in job market and time to time writes about employment and career related topics.  Reach him @ twitter, LinkedIn

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3 Interview Mistakes Every Candidate Makes

People really struggle with job interviews

Your perspective of the job interview really messes with your head, which increases your nervous. Once afraid you are already on a downward slope to the reject pile. But even confident interviewees make mistakes in the job interview that can cost them the job offer

This article wont cover preparing and practicing your interview answers, even though this is a must. Instead this article will discuss the 3 mistakes that every candidate makes when answering interview questions

Job Interview Mistake 1

Thinking you will get offered the job role

Rule 1 in job interviews is the best person for the job doesn’t get it, the best interviewee does

When coaching interviewees the biggest mistake they make is Not Using Examples. Some, don’t even use examples when asked “give me an example of when you did X?” instead they list skills or required qualities for the task

Examples are real and have a greater emotional impact on the interviewer. Think of an example as a story; you give the plot (in the job interview the plot is the situation – I worked on X project) then discuss the story (what you did to achieve your outcome) and final the conclusion (the outcome from your hard work)

People visualise stories and examples and these visualisations have an emotional effect on the interviewer increasing likeness and the likelihood that you, not others, will be offered the position

Job Interview Mistake 2

Giving credit to others doesn’t highlight your unique selling point

So many interviewees, in a  mock interviews with me, will discuss a key achievement from a previous employer without explaining how they were the instrumental influence in the outcome of the achievement

  • “We set a task, we all worked hard, the outcome was X”
  • “Dave did a great job on X which really helped with the outcome”
  • “The company had X goal, the company put X into place and the outcome was X”

In every job interview create a focus on YOU! Explain what you did, explain your unique selling points and explain how without you, the outcome would have been negative. This your KEY SELLING point, don’t fall into the trap of underselling yourself

Job Interview Mistake 3

If you don’t say it loud, don’t say it

A common mistake is the tone and volume of your voice during the job interview

Many interviewers are too polite, if your volume is quite they may ask you to repeat your answer once or twice but not more often then that. If they can’t hear your unique selling point, it was pointless saying it.

Many interviewees will use one tonality throughout the interview. From your own experiences you know how boring and sleep inducing this is.

To create excitement, interest and intrigue use your a varied tonality when answering each interview question

All great orators use this skill which is easily transferred to the job interview situation

Finally an Explanation To Odd Ball Interview Questions

Job interviewers are asking more odd ball interview questions than ever before.

These odd ball questions on the face of it “why are manhole covers round and not square” sound ridiculous, and it is the uncertainty of the meaning of the odd ball interview question, that creates fear in the job interviewee.

The answer is in the job specification. All questions asked in the job interview are asked for a reason; there is a skill or quality the employer, through the odd ball interview question, is trying to dissect.

What An Odd ball Question!

To prepare for odd ball interview questions you first need to read the job specification for the position you are applying for. Breakdown the skills required for this role; creativity, logic, communication. Employers also know the importance of hiring someone with the right fit and it is these odd ball job interview questions that uncovers your personality type, your values and your skills and qualities

5 odd ball interview questions

“How many hamburgers were consumed in the UK in 2014?”

This isn’t a question for a McDonalds team member! The question is designed to uncover your thought process and how you can handle complex problems.

What you need to check via the job specification is: does the employer want to recruit a creative thinker or logical problem solver?

There is no right answer in terms of the number of hamburgers as only the directors of McDonalds know this, but the interviewer wants to understand how you approach complex problems.

“If you could be a character from a book or film who would you be and why?”

Questions asking you to pretend to be a famous film star, what animal would you be or which well know political figure best represents you, are designed to uncover your personality traits and values.

Before answering this question, profile the job role and list the skills and qualities required to fit in with this particular organization. Answer the question by saying “I would be X, as X is (add skill/quality relevant to the role….”

“If you won the lottery what would you spend it on?”

No-one cares how you spend your money, rather the employer wants to find out how reasonable you are and what you value.

You could answer that you would invest, that you would treat your friends, that you would spend it on silly things, give it to charity, split it between several options or hide it under your mattress.

The job sector you are applying for can give you an insight into the best suitable answer – I financial role would want to hear how you would invest, whereas a job in the caring sector are looking at your values.

“If you could take 5 things with you to a desert island that you were stranded on, what would you take?”

Your answer (water, food, knife, fire starting kit) doesn’t really matter compared to your thought process. This and similar worded interview questions, are designed to test your logic.

When answering logic based question give explanations behind your reason “a fire lighting kit because fire can be used for 3 things 1…..” To answer this question focus on your reason for picking an object.

If you were in the Army and you had recently returned from a failed mission how would you explain your failure to your senior officer?”

Situation questions can be hard as your brain searches for the meaning of the question but first needs more detail “what was the mission” “who was on the mission” “what went wrong” because the more of an understanding of the situation you have, the better placed you are to answer the interview question.

Stay away from this train of thought and instead think about the reason why you are being asked this question. This question is looking at how you reflect on your work, how you take feedback and what steps you take to learn from past failures.

When answering the question discuss the 3 steps.

Step 1  Discuss the build up to the mission as this give detail to the generic question

“Prior to the meeting with my senior officer, I would review the mission objective, the resources and equipment we had available, what went well and the overall reason for the failure.” In step one, you are showing how you reflect and learn from experiences, as well as how you prepare for situations

Step 2 In step 2 explain your approach would you take charge of the meeting? Would you let the officers opinions go over your head? Would you negotiate? The best approach is the approach that would need to be adopted in the company you are applying for

Step 3 Here show how you learn from mistakes, explain what steps you would take in a future mission.

With all interview questions, the employer has an agenda – they want to uncover a desired skill or quality or to check if you don’t possess these essential criteria. With all odd-ball interview questions, ask what skill or quality does the employer want to uncover?

How to Succeed in a Software Tools Industry Career

There are many careers in the software tools industry today, among them software development, software testing, and sales.

The software tools industry is highly competitive, but there are several tips that will give you an edge

Software engineering is a technical subject and you will not succeed without the relevant skills. You can get these skills from training. Other than formal training, you will also get the skills from professional courses, from attachments/internships, from in-house training, and from a mentor. You need desire to learn as this is the only thing that will separate you from the crowd.

Keep track of the latest trends in the software tools industry. This is a very dynamic industry that has new tools out every day and regular updates to existing tools. You could get tips on the latest trends from blogs, discussion forums, and industry publications.

You need to be persistent because the fact is that end users will never understand exactly how computers work. The IT landscape is always changing and you should grow a thick skin to weather the storms that will most definitely come. Persistence also means offering solutions that the customer wants, even if the solutions are not what you would have recommended.

A lot of patience is required to succeed in the software tools industry. As an example, if you are a software developer, it may take several months before you complete coding and even longer before you make a profit. You also require patience to wait for your turn to rise up the ladder in the industry.

You should do proper research before bringing a software tool into the market. Proper research will help you meet pressing needs of your target audience. As an example, a tool like Docs.Zone helps businesses convert Word, Excel, Images, and web pages to PDF and PDF to Word, Excel, and Images. Businesses need this service because PDF format offers convenience, cost benefits, security, and other benefits.

It is a common misconception that IT professionals only need to be in the background. The truth is that you need a good sense of PR and other soft skills since your primary aim will be selling software tools. You may be required to use social media, flyers, TV, and other advertising avenues to reach as many potential customers as possible.

Connections are necessary if you are to succeed in a career in the software tools industry. You need connections not only in IT, but also in non related industries such as the media. Take every meeting as a networking opportunity.

Career plan is a list of positions and actions you should perform in time to reach your short- and long-term career goals. Keep track of your progress. If you are not very sure of what you want, don’t shy away from taking to a professional career counselor.

Other important factors for success are:

  • Writing skills
  • Presentation skills
  • Team work
  • Coming up with the right name for your products and/or your business

Author Bio

Jenny Richards is a freelance content writer. She has written many good and informative articles on career, jobs, education and interviews

Sell Me This Pencil Job Interview Question

As a young job hunter, I had been invited to an interview for a sales job; I was relatively disinterested in the role but desperate for a job.

I was mortified to be asked within the first five minutes to have to Sell a pencil to the interview panel.

My opening was terrible;

“Erm… do you want to buy this pencil?….It’s really good…erm…you can write things down and then erase them if you don’t like what you wrote…. it only costs about..5p”

At the time I was probably impressed with my performance, it could have been a lot worse, being quite shy and hating being put on the spot I wasn’t what you might deem a natural salesman.

To hear “Is that it?” was a real slap in the face, my prospective employer proceeded to take the pencil from me to take the opportunity to show me how it should be done.

“You there!” he boomed with confidence, pointing a finger directly at me.

“Do you know how many uses this pencil has?”

“No” Came the shaky reply, unsure if this was still a job interview.

“If you owned this amazing Z10 pencil, name three things you would use it for?”

“Erm…writing shopping lists, homework and..I suppose drawing”

“So you want a Z10 pencil that can be used to build lists, create technical drawings and a pencil that will help answer tricky exam questions?”

“Yes..I think-”

“Given a choice would you want to buy a pencil that can create sketches, write lists and can be used to complete all of your homework with ease OR would you buy a pencil that can do all these tasks plus more?..” I was sold.

“…A pencil that can write under water and in outer space, a pencil that can erase mistakes with a flick of the hand using the Z10 Eraser designed by NASA scientists – NOW which would you choose?”

“The last one, sir” – the dynamic had switched to teacher- pupil by this point as he dominated the conversation.

“Now, how much would you pay for this pencil?”

“Erm..well..around…”

“How much is it worth, a pencil that can write in outer space, designed by NASA scientists?” he pressured.

“A pound?” I shouted.

His raised eyebrows signaled that I had given the wrong answer.

No I mean two pounds.”

“So, you want to pay 2 pounds for this pencil, don’t you?” It was agreed.

“Well, as I like you and you have shown yourself to be an affable type of chap, you can buy one Z10 pencil for £2 or 2 for £2.50, what will it be?” he asked while reaching over to take a second similar pencil from his desk tidy.

I left that interview with two pencils, no job offer and the foundations of understanding the importance of sales techniques in job interviews.

2 Steps To Selling Yourself in the Job Interview

Step 1 – Understand the Benefits of the Product

Why do people buy certain goods over other products? What influences a persons’ unconscious mind, when all they originally wanted was a bottle of milk and 30 minutes later they walk out of the supermarket with a bottle of milk nestled amongst a trolley full of impulse purchases that they didn’t initially go in for?

“I don’t want to have to sell myself; I want to be natural, if they don’t like me it’s there loss” DIRECT QUOTE from Thousands of Unemployed people.

To influence the interview you need to first have an end game, what are the 3 key points you want the employer to remember about you?

What 3 pieces of information will secure you a guaranteed job offer? What do you have (skills, qualities, experiences, qualifications, etc) that the other job hunters don’t possess? What are your key selling points? What value will you add to their organisation?

These could include your experience, your attributes, qualities or anything you think the employer would be extremely impressed with.

Every sale person knows the benefits of their product and in the job interview YOU are the product.

Step 2 – Match The Benefits to the Customers Desires

To make a sale you have to match the benefits of the product to your customer’s desires.

If a customer wants a pasta dish and all you sell is burgers and chips you won’t make the sale.

Read the job specification, research the company and ask the interview what type of person they are looking to recruit.

Throughout the interview you need to answer each interview question, referring to at least one of your unique selling points, showing the employer how you can add value to their organisation, forming the employers overall impression of you.

By referring to your unique selling point in a variety of ways, you will be secretly selling your skills to the employer without them realising what you are doing. In marketing the rule of 7 states “a customer needs to see or hear about a product 7 times before they purchase it”